“The activation was a hit at every single festival. People loved watching their scarves get pressed live. Huge lines all weekend.”
Bacardi wanted branded scarves at some of Canada’s biggest music festivals, and they didn’t want them handed out from a box. They wanted a live experience. So our team set up heat press stations at Chasing Summers, Fvded in the Park, and Osheaga, pressing custom Bacardi-branded scarves right in front of festival-goers across the country.
Festival activations are a completely different game. You’re outside, dealing with weather, thousands of people, and the expectation that everything runs without a hitch from gates open to close. Our setup at each stop was built for speed and consistency. Fans walked up, watched the press in action, and left with a scarf that felt like a souvenir rather than a handout.
That’s the difference between experiential branding and traditional promo. When someone watches their item get made, they connect with it. They keep it. They wear it. It doesn’t end up in the garbage at the exit gate.
Custom scarves are getting a lot of attention heading into summer, especially with World Cup 2026 coming to Vancouver in June. Whether you’re a brand activating at events, a soccer supporter group making fan gear, or a team looking for something beyond the usual t-shirt, scarves are affordable at volume and they stick around for years. Bulk rates start at 12 pieces. Turnaround is 1 to 2 weeks. We ship across Canada and the US.
Request a free quote for your custom scarf project.